Halloween Is A Big Money Making Industry
It's almost Halloween. So, what kind of Halloween will it be for the industry that thrives on our lust for costumes and candy?
Not bad, according to the International Council of Shopping Centers' Halloween Consumer Spending Survey who estimate $11.3 billion in Halloween-related expenses this year.
About three-quarters of households planning to buy Halloween stuff will spend an average of $125 all on costumes, decorations and candy.
Brick and mortar stores still dominate Halloween shopping with 90 percent of shoppers. About seven percent will buy their holiday merchandise online.
By the way, the top costume for boys this year is super heroes, and princesses for girls.